Smelling Water

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6 Tips to Appear More Natural on Camera

We interact with video subjects on a daily basis, and only a small percentage of our subjects are seasoned actors. Typically, our video subjects are business owners adding a personal branded touch to their websites, hopeful entrepreneurs … Read More

What Your Web Video is Missing: And Why You Need to Shoot 4k

What is 4k resolution?

4k resolution refers to content that has a resolution of 4,000 pixels. In laymen’s terms, that’s a lot of pixels. Although 4k technology hasn’t gone mainstream quite yet, digital junkies and video professionals have already … Read More

5 Corporate Videos That We Can’t Stop Watching 

The art of successful business video craftsmanship revolves around finding a delicate balance between informative and entertaining. Piecing together a concise video that articulates what your business has to offer is easier said than done. But we can’t stress the … Read More

5 Ways to Use Videos to Market Your Business

Videos can be a great asset for promoting your business. A well-made video can help set apart your business and add a face (or a few faces) to your company name. With the wide range of products and services available … Read More

7 Tips for Producing a Successful Corporate Video

Planning and producing a successful corporate video can be a challenging task. Pit the average attention span against the amount of information it takes to thoroughly communicate a corporate brand identity—we’re not looking at a winning situation. Corporate videos … Read More

How to Be Camera-Ready for Your Business Video

Videos are a great way to spread information about your company. They can educate, entertain and engage your audience. These are all positive benefits of video marketing.

With the rise of video marketing platforms, knowing how … Read More

6 Tips for the Most Successful Kickstarter Video Ever

What did the highest grossing Kickstarter campaigns of 2014 all have in common? Aside from promoting a few innovative products, each campaign had a compelling Kickstarter video.

According to Kickstarter “projects with videos succeed at a much higher rate than … Read More

7 Innovative Videos Taken by a Drone

The new frontier for videography is shooting aerial footage by multi-rotor aircraft aka Drone.

Drones allow your camera to take flight and capture an unprecedented video experience. Drones can be used for concerts, sporting events, disaster surveys, real estate listings, … Read More